People who want Gigabit service. People who have Gigabit service. And people who have everything.
This holiday season, we have one gift that’s perfect for all three: the ARRIS SURFboard® SB8200 DOCSIS® 3.1 modem. Let us explain…
First, there are people who want Gigabit, but don’t have it yet. Like that family you know (we won’t name any names) who has 50 devices… and a really hard time letting you use their Internet, because they’re afraid you’ll make everything even slower. The SB8200 will maximize their current broadband service and save them approximately $11/mo in modem rental fees, or $132 every year. And when they do upgrade their service (because they really should), their new money-saving modem will deliver all the speed they need, every step of the way.
Second, there are those lucky people who are getting Gigabit. They have an important choice to make: to rent or buy their Gigabit modem. When you give them a SURFboard SB8200, not only are you giving them one of the best modems in the world that will deliver their Gigabit service for years to come; you’re also saving them that all-important modem rental fee. And who doesn’t like gifts that keep on giving?
And then there are the dreaded people who have everything—technophiles with the latest video game consoles, the fastest laptops, and a fleet of drones surveilling their smart home. Well, one often overlooked piece of technology that is crucial to the fast and reliable operation of their advanced digital lifestyle is—yes, you guessed it—the modem. It’s a gift that not only makes their life better, but makes you look like the most thoughtful person in the world. And isn’t that what the holidays are all about?
Throughout our history, ARRIS has driven many of the technological leaps that now power people’s digital worlds. We have long understood how our innovations, and innovations across our industry, have sparked cutting-edge new services, unlocked new user experiences, and bettered our access to the content we need and love.
Equipped with this unique perspective, ARRIS applauds today’s decision by the FCC to restore the classification of broadband as an “information service” and eliminate “Title II” utility-style regulation of the internet.
Fundamentally, we believe this important change will create a more favorable regulatory environment, which will drive further investment in broadband. Since the FCC’s 2015 decision to classify the internet under Title II, investment in broadband infrastructure has declined. This has limited innovation and advances in the broadband ecosystem at a time when connectivity is so closely tied to economic prosperity and social engagement.
Without the burden of heavy-handed Title II regulation, broadband companies will once again be encouraged to increase their investment in broadband infrastructure, in turn helping to enhance the country’s economic potential, meet growing bandwidth demands, and expand broadband availability to millions of people around the United States. A light-touch regulatory policy was crucial to the emergence and growth of the internet before the 2015 Order, and it will be critical to the next phase of broadband. ARRIS would therefore support legislation that would permanently codify open internet protections, ensuring long-term certainty for future business investment in broadband.
Dan Rabinovitsj, President, Ruckus Networks, an ARRIS company
Our deal is complete, and Ruckus is now a proud member of the ARRIS family. Here, Dan Rabinovitsj, new President of Ruckus Networks, an ARRIS company, shares his vision for business integration, customer collaboration, and future innovation.
ARRIS has a proud legacy of leadership in networking and entertainment technology. We’ve always worked to connect people to the things they love. Now, with Ruckus, we’re bringing in experts, product lines and capabilities that will extend our leadership into new areas. Combined, we will offer constant connectivity in a range of environments from the home to the enterprise and everywhere in between. This is the essence of constant connectivity.
The new combination will have the perfect mix of ARRIS global scale and Ruckus expertise. And, while we are coming together under the ARRIS umbrella, Ruckus will operate as a dedicated business: Ruckus Networks an ARRIS company. The business will be part of the ARRIS Enterprise Networks segment, led by Dan Rabinovitsj.
This structure will maintain Ruckus’ momentum and empower it to serve its fantastic network of channel partners. It will also preserve and nurture the much-respected Ruckus brand.
Ultimately, Ruckus will enable ARRIS to do more of what it does best: deliver technology that supports our global customers and redefine connectivity for billions of people around the world.
This is a truly exciting time for our extended family. And, we’re just getting started.